Moxie Media » promotional products

So many promotional items, how do you choose the best one?

Ellen — Fri, 19 Mar 2010 19:38:47 +0000

Promotional items are just one way to reach your customers. Handing out a trinket, a pen, a mug, needs to serve a specific purpose. How do you choose?
There are many factors in choosing but the following are some we ask as we walk our customers through the process.

What is the marketing goal you are trying to achieve when you hand out your item?
We are a new retail company in town and need to our name out.
We want to say thank you to our employees for all their hard work this year.
We want people to remember where they get their service done.

How many will you need? And when do you need it?
This is probably one of the most important questions as it will weed out alot of options. It will pay to preplan.

What is the price range you need to stay within?

Is the product available in the color scheme with in your brand. Do the colors match or coordinate with your logo?

Will the recipient keep it visible so others can see it? Or will they show it to others because of it’s meaning and purpose?

How do you plan to distribute the items?
Will they be mailed, personally handed out, left on a table at a meeting?

If you need some ideas, give us a call. We would be glad to walk you through the process?

fantastic famous food

Ellen — Sat, 13 Feb 2010 00:12:29 +0000

From its inception, Coney Island was based on the events, places, food, and atmosphere of Coney Island in New York.
Allen Cronen and his wife recalled the memories and events of her childhood, growing up on the east coast. Coney Island restaurants have popped up across the United States. It was their dream to bring Coney Island to the Hutchinson area. Moxie Media was hired to help create the identity of the restaurant. Lots of time and research went into the logo design and pre-opening events. Moxie Media staff coordinated the first ever Hot Dog eating contest featuring Nathan’s famous hot dogs in conjunction with Water Carnival. Frisbees were given to everyone to build the excitement of the opening. People in Hutchinson soon knew that something special was coming to Hutchinson, a family friendly restaurant with fantastic famous food. A radio jingle was produced, a website was launched, the staff was outfit with colorful aprons and name tags, and the restaurant has opened. The menus were digitally printed at Moxie Media and people can order the famous food of Coney Island. Overwhelmed by the number of people coming in, the restaurant got off to a rough start. Join their Facebook Fan page we created for them and let people know the food is really good, reasonably priced and if you had a good experience there. I personally enjoy the cheese curds on a stick, famous from the Minnesota State Fair.

together, community senior care

Ellen — Fri, 12 Feb 2010 23:34:06 +0000

Together, we became a part of the Hutchinson Health Care Foundation — Community Senior Care Campaign.
The satisfaction of being a part of this campaign becomes a reality when the groundbreaking for the new Senior Care Campus takes place in April. It will reflect the foresight of the community to do something now to ensure the future of health care in the future. Collateral materials were created to communicate the message to the community about the needs of senior health care. The 4 color brochure was designed to correspond with a previous brochure and a website created by another design firm. Being conscious about the branding that had already begun was important to the continuity of the project. Once the new brochure was designed and we had coordinated the all the aspects of the mailing set in place, a newspaper ad was designed to run in the papers immediately before and after the mailing. Post-it-note pads were printed to hand with major donor packets. We plan to attend the groundbreaking this April.

realtors – how to get home buyers to remember you

Ellen — Fri, 22 Jan 2010 20:26:55 +0000

Name Recognition, Networking, Promotion – How does the potential home buyer recognize who you are?

As a realtor, you help families and adults make one of the biggest decisions of their lives – where to live as they rent or purchase their homes. Many times clients come to you because of a referral or other type of networking.

One of the many marketing tools that Moxie Media can provide is promotional items or gifts to give to your clients when they complete the purchase process. We want them to remember who you are and what you have done for them. These gifts could range from an elegant set of wine glasses and decanter with your logo subtly placed on the decanter along with a welcome home message to a classy keychain with their new home keys on it. They will always carry a reminder of who was there to help them through the process. It could be a professional pen that they would feel like they were stealing when they accidently placed in their pocket after signing the closing papers – but you actually give it to them with a great big smile and congratulations.

Then, when they know someone who is buying or selling a home, who do you think they will remember? YOU.

Look to Moxie Media when you need an expert marketing consultant to help you pick the appropriate advertising or promotional item to support your total marketing plan. Call Deb Ely, our promotional product expert today . 320-587-0587